Used car buyers rely on quality rather than price

19-01-2012

Tagged Under : Car, Used Car

Buying a used car can be tricky business and many consumers consider a range of factors before even taking the vehicle for a test drive. Although used cars offer many drivers the benefit of affordability, it turns out that this may not be the leading factor most Americans prioritize when shopping for a used vehicle. A new study released by CarMax.com shows 45 percent of all drivers look at quality as the most important factor in their decision, over price and auto safety.

Men and women were somewhat split on the issue of quality, with 53 percent of men prioritizing it vs. 37 percent of women, according to the study. Overall, 22 percent of shoppers said price was the most important factor when shopping for a vehicle, and safety concerns came in third, with 15 percent prioritizing this factor.

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